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E-commerce Website Design Trends

E-commerce is a rapidly changing field, with new developments coming in every day to make yesterday’s cutting edge ideas seem redundant. As a web designer it can be difficult to judge the importance of each new trend and establish a direction for your own website that’s going to stand the test of time.

In order to make this decision and come up with some solid web design ideas for your online shop, a good place to start is reading up on current trends. Even better, let’s take a look at what the rest of this year has in store for the world of e-commerce.

  1. Material Design

Since Google introduced it in 2014, Material Design has proven itself to be a versatile and popular design language. It’s perfect for e-commerce sites as it lends itself well to a broad range of products, tying together unrelated content smoothly and emphasising the most important visuals. Material Design makes your website look professional and sleek without distracting from the products you need to sell. (more…)