Design trends are always changing, sometimes due to shifting tastes and fashions which are only temporary. However, many other design trends are driven primarily by functional and technological factors. There are the most important ones you need to consider.
1) Longer pages
Short pages used to be preferable, because scrolling was considered a nuisance and loading times would be affected. Now, faster internet speeds and users getting increasingly comfortable with mobile browsing have brought long pages back. Infinite scrolling is one of the most popular ways to keep delivering more and more relevant content with minimal effort for the user.